Mission 🧗

Our mission is to make wealth creation more accessible for aspiring and current homeowners, so they can build more successful and flexible futures.

We’re currently in stealth mode and assembling our early team. Investors are responding to our idea and business model with gusto and big things are happening. 🚀

The Idea 💡

Let’s pretend you’d like to sell your current house to upgrade to a bigger home. Ideally, you’d like to keep your original home, but you can’t because you need to sell it to have enough money for a down payment. So you sell it and move. Eight years later, you look on Zillow because you’re curious how much your old house is worth. You can’t believe your eyes - it's doubled in price! You just lost out on a ton of money because you were forced to sell it eight years ago. With our idea, you’d still own the home and could sit back and watch your investment - and personal wealth - grow.

Why This Matters  🙌

With a lack of options available, people have learned to sell in order to buy a new home, instead of keeping their homes to build wealth and open doors for the future.

Today that changes. We’re here to reeducate people and revise the “sell-to-buy model” to “buy-never-sell.” Our company is here to remind people that their home’s future value is always higher than it is today and that their equity grows over time, so no matter what, they are better off holding onto their home than selling now. We will give people the capital they need to get their next home and let them keep the first one as a permanent asset in their growing portfolio - the easy way.

The story doesn’t just stop there. While we are focused on existing homeowners to start, our vision extends to aspiring homeowners. We’re passionate about helping all people become real estate owners and empowering them to build long-term asset wealth.

Why We Need You 🐅

This is early days startup stuff, the beginning of a wild and fun adventure. The whiteboard ink is barely dry on the idea and we’re moving into making it come alive (from the ground up!). This is a perfect role for someone who is itching to make a giant impact and likes to build without rules. If startups excite rather than scare you, we’d like to talk to you. You’ll be in good company!

What You’ll Own ⛰️

You’ll be our first Growth and Performance Marketer. With that, comes a huge amount of responsibility, creativity and excitement. We think you’ll:

• Own social media marketing, SEM, affiliate marketing, sponsored content, and email marketing (in partnership with one of our co-founders)
• Plan, implement, optimize and measure integrated marketing campaigns based on defined goals, input from key stakeholders, and your insights